- News & Events
- Brand
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- Salon Success
- Goldwell Medway’s b.Luxe Salon Sponsors International Hairdressing
- Goldwell Special Earth Day
- Goldwell Signatures Salon finds smart formula
- Goldwell Titanium Salons
- Goldwell Celestial Runs: A Full- Court Press to Increase Bookings
- Goldwell l’Etoile shows how many ways to give
- Goldwell Rumors Salon and Spa
- KAO Salon Alliance
- Goldwell Marketing Support
- Goldwell Pass it on! Referral Program
- Goldwell ID Salon Owner Lori Panarello
- Goldwell Green Circle Salons
- Goldwell Tips to Survive the Holidays
- Goldwell Meet Your Stylist
- Goldwell ID Salon celebrates new space
- Illusions Salon
- Goldwell One by one, add ons-add up
- Education
- Goldwell The Perfect Beauty Service Collection Overview
- Goldwell COLOR BOOSTING SERVICE
- Goldwell @Pure Pigments Overview
- Goldwell COLOR MORPHING SERVICE
- Goldwell COLOR WASHING SERVICE
- Goldwell COLOR COOLING SERVICE
- Dualsenses Scalp Specialist Service
- Goldwell Welcome
- Goldwell Elumen Services Overview
- Goldwell The Red Collection Overview
- Goldwell The Perfect Beauty Upgrade Services Overview
- Education Offers
- Elumenation Services
- Global Event
- INSPIRATION TEAM
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FULL COLOR PORTFOLIO
TRANSFORM THE ORDINARY. RETHINK COLOR.
With Elumen, your passion and skills can open new dimensions of versatility. Find the perfect shade for every vision, from bold, imaginative choices to natural tones and effective grey coverage.
TOPCHIC
TRUE COLOR EXCELLENCE
Topchic consistently delivers intense colors, excellent evenness, ultimate durability and superior coverage. It stands for true color excellence and is as unique as you – and your color results.
conscious. progressive. responsible.
TOPCHIC ZERO
THE INCREDIBLY CARING, AMMONIA-FREE ADDITION TO TOPCHIC.
COLOR FOR EVERYONE. CREATIVITY MADE EASY.
COLORANCE IS FOR EVERYONE.
EVERY STYLIST. EVERY CLIENT. EVERY SERVICE.
It's the easiest and most versatile demi-permanent color on the market and can be used to create anything from soft hues to strong statements.
SYSTEM
UNLIMITED CREATIVITY.
Your toolbox for bringing your creative color ideas to life and designing your unique services
COLOR DIFFERENT. ELUMEN.
A paintbox to color outside the lines.
Full flexibility. Choose long lasting or semi-permanent color. And perfectly
matched color care. The original Elumenation.
@PURE PIGMENTS
@Pure Pigments marks a revolution in Goldwell hair color.
High-definition direct dye additives that elevate hair color with
unprecedented vibrancy and brilliance.
Elevate your color services with powerful dyes that open up
infinite new possibilities.
MEN RESHADE
The most masculine way to reduce grey. For consistently natural, grey reduction with no visible regrowth.
OXYCUR PLATIN
High performance bleach. Powerful powder bleach – fast and precise. Oxycur Platin meets all bleaching service demands ranging from subtle highlights to extreme lift.
Soft Color
Semi-permanent color products from Goldwell for a quick, easy and effective color refreshing, color correction and/or color refinement in the salon and at home.
Goldwell is part of Kao Salon Division.
Making life beautiful for salons, stylists and their clients.