- News & Events
- Brand
- Services
- Salon Success
- Goldwell Medway’s b.Luxe Salon Sponsors International Hairdressing
- Goldwell Special Earth Day
- Goldwell Signatures Salon finds smart formula
- Goldwell Titanium Salons
- Goldwell Celestial Runs: A Full- Court Press to Increase Bookings
- Goldwell l’Etoile shows how many ways to give
- Goldwell Rumors Salon and Spa
- KAO Salon Alliance
- Goldwell Marketing Support
- Goldwell Pass it on! Referral Program
- Goldwell ID Salon Owner Lori Panarello
- Goldwell Green Circle Salons
- Goldwell Tips to Survive the Holidays
- Goldwell Meet Your Stylist
- Goldwell ID Salon celebrates new space
- Illusions Salon
- Goldwell One by one, add ons-add up
- Education
- Goldwell The Perfect Beauty Service Collection Overview
- Goldwell COLOR BOOSTING SERVICE
- Goldwell @Pure Pigments Overview
- Goldwell COLOR MORPHING SERVICE
- Goldwell COLOR WASHING SERVICE
- Goldwell COLOR COOLING SERVICE
- Dualsenses Scalp Specialist Service
- Goldwell Welcome
- Goldwell Elumen Services Overview
- Goldwell The Red Collection Overview
- Goldwell The Perfect Beauty Upgrade Services Overview
- Education Offers
- Elumenation Services
- Global Event
- INSPIRATION TEAM
- Products
- Inspiration
- Goldwell
- Education
- Color Guide
- Colorance Products
Colorance
DEMI-PERMANENT CREAM HAIR COLOR WITHOUT AMMONIA FOR VERSATILE SERVICES
Colorance
pH balanced formula with repairing effects and IntraLipid Technology
Creates up to 3x more shine
• Offers up to 5x more combability even on compromised hair
• Works beautifully on all hair types and textures and lasts for up to 25 washes
Up tp 50% grey blending
COLORANCE
Ammonia-free, demi-permanent hair color that colors and repairs in one step, resulting in ultimate shine.
@ELUMENATED
@Elumenated Technology expanded to a whole color spectrum of reds, blondes and browns
Intense and fiery color results
Outstanding multi-shine reflections
MAXREDS
High-intensity reds ranging from warm to cool.
CHROMAX Technology in Colorance MAXReds produces intensely vibrant & brilliant red results.
PASTEL SHADES
Beautiful, fashionable pastel color effects
Soft, gradual fading
Perfect for pre-lightened or lightened hair
Services:
ELUMENATION
BOOST & BRIGHTEN
TONE & REFINE
HIGH-GLOSS SHINE
COLOR BALANCING
COLOR PERMING
GREY BLENDING
COLOR CORRECTION
HOW TO USE
Hair: Towel-Dry
Hair: Dry (Pastel Shades)
Shake Well
Apply with Applicator
Creative Techniques with Pastel Shades
Processing time without heat
Rinse
OR
SHAMPOO MAXREDS/@ELUMENATED
RELIABLE GREY COVERAGE UP TO 50%
| % OF GREY | SYSTEM Liquid Developer Lotion 2% |
COLORANCE Fashion Shade |
COLORANCE N-shade |
|---|---|---|---|
| Up to 30% | 40 ml | 15 ml | 5 ml |
| 30 – 50% | 40 ml | 10 ml | 10 ml |
SPECIAL TIPS
When using creative foil techniques with Pastel Shades, use brush and bowl. Apply the color mass to dry hair.
For a softer result process for 5-10 minutes, for Intensive results up to 25 minutes.
Use Colorance CLEAR to reduce color depth or character, or to create soft blonde shades.
When mixing, always use System Developer Lotion 2% (7 Vol.)
- Goldwell
- Education
- Color Guide
- Colorance Products
Goldwell is part of Kao Salon Division.
Making life beautiful for salons, stylists and their clients.