Blonde your way.

YOUR EXPERTISE. YOUR CRAFT. YOUR PASSION.

a video thumbnail of four diverse woman with different hair colors and lenghts, which stand side by side and close to each other looking into the camera while standing in front of a clean grey background

Blonde never goes out of style, because it is so much more than just a color. It boosts confidence, complements inner beauty and empowers a truly positive attitude. And capturing blonde’s unique essence is easier than ever before.

With our extensive lightening and color portfolio, you can create one-of-a-kind statement looks perfectly tailored to enhance your client’s individual style. Channel your expertise, craft and passion into beautiful blondes with a healthy hair look and feel.


six vertical stripes of examples of goldwells Iridescent Blonde Collection from left to right getting darker

IRIDESCENT BLONDE COLLECTION

YOUR CLIENT'S NEW FAVORITE LOOK

Meet the Iridescent Blonde Collection with six luminous shades that will take your blonde artistry to the next level. Each shades creates a multi-tonal blonde with a sophisticated radiant glow and a beautiful iridescent shine that complements your client's natural beauty.
 
These iridescent additions to Colorance and Colorance Gloss Tones reveal hints of warm and cool tones while eliminating unwanted brassy tones. And in true Colorance fashion, they deliver outstanding shine that lasts and lasts.

a black woman with short hair looking straight into the camera in front of a grey background

SPICY ROSÉ

Experience the allure of a one-of-a-kind blonde look that blends the opulence of gold with a touch of sparkling rosé.

a white woman with blonde long hair looking straight into the camera in front of a grey background

MARSHMALLOW DREAMS

Discover an exceptionally radiant blonde, where the golden hues are elevated by the soft luminance of pearls. Truly a blonde to dream of.

a white woman with brown long hair looking straight into the camera in front of a grey background

RASPBERRY CHOCOLATE

Radiate elegance with a multitonal look that infuses luminous reflections into your darker blonde, leaving a glazing shine to remember.

a white woman with blonde long hair looking straight into the camera in front of a grey background

VANILLA SKY

Unveil a mesmerizing blonde with an iridescent interplay of soft violet, pink and peach pastel hues with a stunning shine. A blonde, as unique as your clients are.

IRIDESCENT TONING TECHNIQUES    

a first point of view from a barber who is full head toning hair of a woman with goldwell Iridescent Blonde product

FULL HEAD TONING

On naturally blonde on pre-lightened hair, apply one of the iridescent shades from the Colorance or Colorance Gloss Tones assortment.

a first point of view from a barber who is alternate toning hair of a woman with goldwell Iridescent Blonde product

ALTERNATE TONING

On naturally blonde or pre-lightened hair, rotate two or more iridescent schades or mixtures of Colorance or Colorance Gloss Tones using Fish Scale, Zig Zag or Spiral techniques.

a first point of view from a barber who is power shine toning hair of a woman with goldwell Iridescent Blonde product

POWER SHINE TONING

Boost your creativity by adding System @Pure Pigments into the shades and rotating two to three mixtures.

GOLDWELL EDUCATION PLUS APP

Download the Goldwell Education Plus App to discover all 4 techniques and new shades in detail.


The ROAD TO BLONDE

eleven goldwell products on white background

Our holistic lightening and color portfolio has been developed to ensure outstanding color results.

It offers ample freedom to customize and create beautifully unique blondes with no limits.


YouTube thumbnail goldwell education plus on image with camera screen

GOLDWELL EDUCATION PLUS ON YOUTUBE

Watch our videos on YouTube to get more in-depth information on the Iridescent Blonde Collection - from stylists to stylists.

Goldwell Kao Salon Academy

KAO SALON ACADEMIES & VIRTUAL EDUCATION

Discover our color seminar offers that support you to deepen your expertise, craft and passion.

KAO SALON PARTNER PORTAL

Visit our shop to get the new Colorance iridescent shades and boost your salon with our marketing material offer.

Get in touch with our sales representative to get more information on our Iridescent Blonde Collection.

GOLDWELL SALON FINDER

Search for your nearest Goldwell salon to get the perfect blonde your way.y
It's your life. Your rules. Your color.

You have successfully withdrawn from the Google Analytics measurement process.

USE OF COOKIES

We require your consent to the use of cookies before you can visit this website. I consent to the of cookies.

If you want to know more about the cookies this site uses or about cookies in general, please click here.

COOKIES

We are sorry that you have decided not to use cookies.

Unfortunately, our website does not work optimally without the use of cookies. Hence, you will be unable to visit goldwell.com.

If you would like to change your mind and authorize the use of cookies at this time, please click here.

COOKIE POLICY

WHAT IS A COOKIE? 

A cookie is a small text file a web portal installs on your computer, tablet or smartphone when you visit the portal. Cookies can help us in many ways, they make it for example possible for the portal to remember certain entries and settings (e.g. login info, language, font size and other display preferences) for a specific period of time so you do not have to re-enter this information every time you visit and navigate the portal., for example, by allowing us to tailor a Web site to better match your interests or to store your password to save you having to re-enter it each time. Furthermore, when you visit our website you may notice some cookies that aren't related to us. If you go on to a web page that contains embedded content, you may be sent cookies from these websites. We don't control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them. If you do not wish to receive cookies, please configure your Internet browser to erase all cookies from your computer’s hard drive, block all cookies or to receive a warning before a cookie is stored. 


HOW WE USE COOKIES AND FOR WHICH PURPOSE: 

Here's a list of the cookies we use and what we use them for.

 

Cookies hosted by Kao

These cookies are used to protect Goldwell’s font from being used by other websites: Cookie Acceptance, Typo3: fe_typo_user, gldwsec

 

Cookies hosted by Third parties

When you visit our website, you may notice some cookies that aren't related to Goldwell. If you go on to a web page that contains embedded content, you may be sent cookies from these websites. We don't control the setting of these cookies, so we suggest you check the third-party websites for more information about their cookies and how to manage them.

 

Google

Google uses Cookies to distinguish users and events on the website. Google Analytics tracks unique visitors. Stored in this cookie is a unique visitor ID, the date and time of their first visit, the time their current visit started and the total number of visits they have made. Google uses Cookies to decide whether a visit has timed out and also how deep a visit has gotten.  The Data is used to analyze the user interaction on the website. The tracked data is anonymous. It also uses the data to measure conversions and helps us to improve our website.

 
 

Advertisement

(AddThis, Bidswitch, AdRoll, Taboola, Rubicon Project, Pubmatic, AdTech, Advertising.com) 

Cookies of these third parties are used for measuring the conversion on our web presence. This anonymous information is used to determine the value of and to settle with an advertising partner. 

These cookie collects anonymous data about user visits to the site, such as: for example, the number of visits, the average time spent on the website, geographic location, and which pages were loaded, with the goal of displaying targeted ads.

Based on the Cookies it can be identified which Banners you have visited on the website of an advertiser, we are using the information to improve our adverts.

 

Instagram

These cookies are used by Instagram as soon as the Instagram plugin has been activated on our website. For more information on the type, use and purpose of these cookies, please click the following link: https://www.instagram.com/about/legal/privacy/# 

 
 

Pinterest

These cookies are used by Pinterest as soon as the Pinterest plugin has been activated on our website. For more information on the type, use and purpose of these cookies, please click the following link: https://about.pinterest.com/en/privacy-policy 

 
 

Youtube

These cookies are used by YouTube and/or Google as soon as a video has been integrated on a site and/or has been played. For more information on the type, use and purpose of the cookies, please click on the following link: https://www.google.com/intl/en/policies/privacy/ 

 

Facebook

These cookies are used by Facebook as soon as the Facebook plugin has been activated on our website. For more information on the type, use and purpose of these cookies, please click the following link: https://www.facebook.com/policies/cookies/ 

 

Twitter

These cookies are used by Twitter as soon as the Twitter plugin has been activated on our website. For more information on the type, use and purpose of these cookies, please click the following link: twitter.com/privacy


CONTROLLING COOKIES 

You can randomly manage and/or delete these cookies. You can delete all of the cookies stored on your computer and you can set up most browsers in such a manner that the archiving of cookies is prevented in the first place.

However, if you do this, you may have to manually adjust some settings every time you visit and live with the impairment of some of the functions.

 

USE OF COOKIES

We require your consent to the use of cookies before you can visit this website. I consent to the of cookies.

Page Top