ELUMEN*
EVERYTHING A COLOR IS. AND ISN’T.
Long lasting color. Exceptional durability.
BENEFITS
Repairs the hair while coloring
Without peroxide, amonia and amonia-odor
2 new natural shades with up to 100% grey coverage**
Alternative for clients with allergic reactions with oxidative color***
Up to 37% more shine compared to intensive demi-permanent hair colors
Up to 76% more color intensity compared to oxidative permanent hair colors
Up to 20% longer durability compared to oxidative permanent color****
NEW GREY
YOUR PLAYGROUND JUST GOT BIGGER.
GO GRey
Do it on purpose.
Go full grey. Or give a little touch.
Make grey your favorite color.
32 SHADES
FROM NATURAL TO COLORFUL. MIX & MATCH.
ASSORTMENT
SUPPORT PRODUCTS.
TECHNOLOGY
UNLIMITED CREATIVITY. 3 EASY STEPS.
1. PREP & DRY
Ready. Set. Create.
2. MIX, APPLY & TIME
Get Creative. Go Crazy.
3. LOCK & CONDITION
Lock it in.
discover elumenation
YOUR 3 WAYS TO ELUMENATION
Get as creative as you choose.
With Elumenated Hair Color you open up new opportunities for extraordinary color services.
Discover the latest Elumenation Product News.
CONTACT
For further information please contact your Goldwell representative.
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GOLDWELL SALON FINDER
YOU DESERVE THE BEST SERVICE AND AMAZING RESULTS CREATED JUST FOR YOU.
Search for your nearest GOLDWELL salon.
Goldwell is part of Kao Salon Division.
Making life beautiful for salons, stylists and their clients.